No matter who you work for, your company probably exists online. This provides a huge number of benefits - including reaching many more customers than you could before - but also challenges. For a brand to matter in the age of online, it must have an online presence that people pay attention to. As we… Continue reading Go Outside, and Learn Yourself some Art – 45th week of 2020
I stumbled this week across an article called Be Prolific. It's short and not particularly meaningful, but it feels good to read. The article tells the story of a teacher who divided their class in two: one half would be graded on the quantity of work produced, the other half on the quality of a… Continue reading Be prolific, AirBnB vs Uber, and How to Be the Best in the World – 44th Week of 2020
Transparency in the front-end leads to customers spending more at the back-end. Catchy phrase, but what does this mean though? Many purchases can be split into front-end (main purchase) and back-end (aftermarket). For cars, for example, the car itself is the front-end purchase, and the upgraded seats, battery, and sound system are the back-end purchase.… Continue reading Insights of the week – 42nd week 2020
The Chinese President, Xi Jinping, has just announced that his country is committing to a net-zero emissions status by 2060. I think it would be the understatement of the week to say that this is a big deal. So I wrote a short article on who the winners and losers are here. Wassily Kandinsky: Yellow-Red-Blue… Continue reading Insights of the week – 41st week 2020
Emotional Intelligence Daniel Goleman, author of the book "Emotional Intelligence", divides Emotional Intelligence into twelve elements, grouped into 4 categories - emotional awareness, self awareness, emotional control, and relationship management. This breakdown is useful for analysing areas where someone can improve, and reveals possible areas of oversight. Just because someone is emotionally intelligent in some… Continue reading Insights of the week – 40th week of 2020
London is a little bit bigger now. This week has been exciting week. My first week living in London and made my first sale of our 1.5kg Brownie Mix to a cafe. I've also been thinking about (and have written about) Pret's new coffee subscription. I was tempted to say that this week's summary is… Continue reading Insights of the Week – 39th week 2020
Searching for jobs is hard. Not just difficult as in takes time and concentration, but emotionally exhausting. Getting up without a commitment to do something each day is hard. Writing cover letter after cover letter is hard. Emotionally investing yourself into a different company, a different role, and even a different industry each day is… Continue reading Interests of the Week – 38th week 2020
Graduates from elite universities get payed more, but do they actually perform better? A study in the European Journal of International Management by found that elite graduates did perform better, but only marginally...
How do you measure whether your meditation is having any effect? The purpose of meditating isn't to just get better at meditation, but to extend calm to the rest of your day too. One article I read this week explained that the author measures the success of her mindfulness practice by the number of times… Continue reading What I read this week – 36th week 2020
Expectations of failure often lead to failure. But not always. Occasionally I've found myself working harder than usual just to prove someone else wrong. In high school my French teacher said I wouldn't manage to get a top grade because I messed about in class too much. Just to prove her wrong I kept messing… Continue reading What I read this week – 35th week 2020
Callum Macdonald 